2099
A unique website showcasing Think2099's innovative, impactful approach to sustainability.
2099
Brand
New York, USA
Location
Minebotcela Inc.
Client
Consulting, Creative Services, Digital Agency, Information Technology
Industry
2023
Release
Live
(01) Challenge
Think2099, a platform dedicated to amplifying big impact ideas, needed a robust digital presence to better convey its expertise in connecting people, technology, and community. The challenge was to design a website that would effectively showcase the platform’s range of services while maintaining an intuitive and engaging user experience. The goal was to position Think2099 as a go-to partner for businesses seeking to accelerate their vision, drive innovation, and make a significant impact.
(02) Approach
Our approach began with a deep dive into Think2099’s offerings and the needs of their target audience. We created a sleek, modern design that communicated the platform’s ability to support businesses across various stages of growth—whether through workshops, strategic planning, or product design. The design emphasized clarity, streamlined navigation, and a clear hierarchy of information to ensure users could easily understand and connect with Think2099’s value proposition. We also focused on showcasing the company’s expertise through engaging visuals, dynamic content, and simple, concise messaging. The site was optimized for seamless navigation on both desktop and mobile devices.
(03) Value delivered
The redesigned Think2099 website successfully conveyed the company’s comprehensive services, leading to higher engagement and greater client conversion. The user-friendly interface and clear messaging helped businesses easily identify the right solutions for their needs, whether it was through workshops, strategy, or product design. By simplifying and clarifying the brand’s message, Think2099 enhanced its visibility and attracted more potential clients, positioning itself as a trusted partner for innovative companies worldwide.
Design Strategy
The design strategy for Think2099 revolved around creating a sleek and intuitive platform that communicated complex ideas with simplicity. We focused on clarity, clean visuals, and smooth navigation to highlight the platform’s diverse services, from ideation and strategic planning to product design and MVP development. Our goal was to make the platform’s powerful capabilities accessible without overwhelming users. Interactive design elements like data visualizations were employed to further engage users and present Think2099’s expertise in an impactful and user-friendly way.
Design, development, and testing
The development phase was marked by collaboration between design and engineering teams to ensure a seamless integration of both functionality and aesthetics. We utilized agile methodologies to build the site iteratively, allowing for continuous testing and feedback to optimize performance. The site was built to handle complex features while ensuring fast load times and high responsiveness. Extensive testing was carried out across different devices and browsers to guarantee an optimal experience for all users.
UX design 01
Phase 1
UI design 02
Development 03
Testing 04
Phase 2
interactive design
To enhance engagement, we incorporated interactive elements throughout the site, including dynamic data visualizations, hover effects, and intuitive navigation. These elements were designed to give users a hands-on experience, allowing them to explore Think2099’s offerings in an interactive and visually compelling way. By making complex concepts more tangible and easy to understand, we helped bridge the gap between advanced technology and potential users.
production details
The production process was meticulous, with careful attention paid to both design and functionality.
The final product was rigorously tested to ensure performance optimization and future scalability, ensuring Think2099’s digital presence would support long-term growth and innovation.
Cutting-edge web technologies were leveraged to ensure the platform’s scalability, security, and ability to manage large datasets and complex computations.
setting the tone
Creating the right tone for Think2099’s digital presence was essential to align the brand’s identity with its mission of empowering impactful ideas. We opted for a modern, minimalist design with bold accent colors that convey innovation and sophistication. Typography was carefully chosen to complement the platform’s professional and forward-thinking image. The tone of the messaging remained approachable yet authoritative, striking a balance that made advanced concepts accessible to a broad range of users.
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A
The River
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Semi-Bold
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Hurme Geometric
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Medium
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Regular
Honorable mention
The Spark Design Awards - Websites & Apps
The Creativity International Awards - Interactive Media & UX
Award-winning work!
The Think2099 project has been recognized for its innovative design and seamless integration of technology. The platform’s user-friendly interface and dynamic visuals have set a new standard for presenting complex ideas in an engaging way. This award-winning design has helped Think2099 solidify its position as a leader in helping companies accelerate their impact and achieve their vision through technology and collaboration.
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